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Image courtesy of the Lyndon Baines Johnson Library and Museum.
Image courtesy of the Lyndon Baines Johnson Library and Museum.
Beautification Stamp
Image courtesy of the Lyndon Baines Johnson Library and Museum.
Image courtesy of the Lyndon Baines Johnson Library and Museum.

Beautification Stamp

Artifact ID1970.35.69
Date 1969
Date DescribedJanuary 16, 1969
Medium Paper
DimensionsOverall H 3 5/8 in x W 6 1/2 in (9.2 cm x 16.5 cm )

Physical Description
Physical DescriptionBeautify America Stamp First Day Cover. The cachet on the envelope is cityscape above a roadside lined with trees. Cachet text: "First Day of Issue", "America strives fro beautification along her highways and into her cities", "Beautification of America", "Restore America to its natural Heritage of Beauty". Stamp adhered at upper right: 6c "Plant for More Beautiful Parks". Postmarked at: Washington DC - Jan 16, 1969. Addressed to: "The Honorable Lyndon B. Johnson", "President of the United States", "White House", "Washington, D.C.".
Historical NoteThe Beautification of America issues of 1966 and 1969 were a result of initiatives by President Lyndon Johnson’s wife, Claudia “Lady Bird” Johnson, to advocate for the beautification of public spaces, particularly public roadways and parks. The four 1969 stamps were issued to support gardening in public spaces. Because of Lady Bird’s extraordinary efforts, the country gained thousands of new flowering plants and trees, such as daffodils, azaleas, and Dogwood trees. This beautification stamp was sent to President Johnson at the White House on the first day of issue, January 16, 1969.
Additional Details
Custodial History NoteThe item was a gift from the general public to President Johnson during his term in office. It was received by President Johnson personally, until the President donated it to the Lyndon Baines Johnson Library and Museum in 1970.
Credit LineGift of Lyndon Baines Johnson
Use Restriction StatusUnrestricted
Use Restriction NoteReproduction or other use of these holdings or images thereof is unrestricted.
Person Referenced Lyndon Baines Johnson (United States, 1908 - 1973)
Historical Dates
  • January 16, 1969
Not on view